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How Medical Marketing Firm Works, Our Process Explained

Uday Rajaram  |  Updated April 2026

The Short Answer

Medical Marketing Firm works exclusively with cosmetic and aesthetic medical practices, running Google Ads, local SEO, and reputation management programs with AI-driven monitoring and optimization running daily, combined with 22+ years of hands-on account management experience. Every engagement is month-to-month, the client retains full ownership of every account, and reporting happens on a live dashboard both parties can see.

Medical Marketing Firm works exclusively with cosmetic and aesthetic medical practices. We run Google Ads, local SEO, and reputation management programs powered by AI analysis and 22+ years of hands-on experience running campaigns specifically for this patient type.

The First 30 Days

Week 1: We audit your current marketing setup, Google Ads account (if you have one), Google Business Profile, website conversion infrastructure, and call/form tracking. We identify the highest-leverage opportunities and set up proper conversion tracking if it is not already in place.

Week 2: Campaign builds. Procedure-specific Google Ads campaigns with dedicated landing pages or landing page recommendations. GBP optimization. Baseline reporting setup.

Week 3: Campaigns launch. We monitor performance daily in the first week, making bid adjustments and negative keyword additions as the algorithm learns.

Week 4: First performance review. We show you cost per inquiry by campaign, conversion rates, and what we are optimizing toward in month 2.

Ongoing

Weekly optimization of live campaigns. Monthly reporting with specific performance data and recommendations. Ongoing GBP management and review strategy support. Direct communication with your account manager, no relay through a sales contact.

If any of this sounds like your practice, start by checking whether AI search can see your site.

Our Background

Our founder has 22+ years of Google Ads and SEO experience exclusively in medical and cosmetic practices. We have managed 100+ medical practice campaigns across plastic surgery, med spas, dermatology, ophthalmology, hormone therapy, and more. Our case studies are published publicly with real numbers because we believe in transparency.

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Related: Medical Marketing Firm Pricing  |  What Does a Medical Marketing Agency Do  |  Case Studies

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Common Questions
Want a specific answer for your practice and market?+
Book a free call and we will give you a direct, data-backed answer based on your specialty, market, and current setup. No pitch, no fluff.
About the author

Uday Rajaram is the founder of Medical Marketing Firm. He has spent 22 years in digital marketing, starting as a developer in New York, and has run Google Ads, SEO, and AI search programs for more than 100 medical and cosmetic practices. He is the author of Earned Traffic.

Every guide on this site is written or reviewed by him. The numbers come from our own client accounts and published case studies, never estimates. How we source and update our content · udayrajaram.com

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